The property stylist difference: how residential styling can boost the sale price of your home

The property stylist difference: how residential styling can boost the sale price of your home


Selling property and moving homes are very stressful times in anyone’s life. If you are selling and downsizing, there is the usual clutter and upheaval of deciding what to take and what to decamp to others. Getting ready to up sticks and move yourself and your family means that demands on your time increase tenfold. In the midst of this chaos, it is not surprising that keeping the house looking good and in top condition to entice future buyers tends to slide to the bottom of the “to do” list.

Now is the time to consider residential styling
Residential styling should be considered an investment, as you are aiming to make your property more appealing to the buyer and to stand out in the vendor listings as the “must have” home. Think about when you bought your first home, what was it that stood out for you? Not just the right size or price but the fact that it was clutter free, ready to move in, and you could visualise you and your family spending time there and making it your home.

Saving you time and making you money
Your house is the biggest investment you are ever going to make and you want to get the best possible return on that investment. Living in the home often makes you less aware of the possibilities of the property as a money maker. Getting an external viewpoint is really important – someone who can come in and showcase the space in ways that you have not really thought about will help add that extra appeal for buyers.

As you have not got the time to do this, a residential stylist can take on this task and coordinate any changes in order to make the home look welcoming and up to date. According to Mouseprice.com, this can add around 10% more to the selling price and you will have to be ready to invest around 1-2% of the property value to cover the cost of styling.

Residential styling is not interior decoration
This is not about imposing your tastes on other people but more about freshening up the property and keeping it fairly neutral. Purple walls and 1970’s décor may have appealed to you, but a buyer has to envisage their furniture and items in situ in your property. They do not want to purchase something that needs to have a lot of interior decoration carried out, and will move onto the next house on the list if this is the case.

A residential stylist will review the current furniture that you already have, look at the colours throughout the home, freshen up key pieces and remove anything that is outdated or that adds to a feeling of general clutter. Remember, property stylists know their market and what current buyers are looking for so they can see the potential of your home as soon as they walk through the front door.

Want to know more? Get in touch with a residential stylist today and you could be on your way to realising the potential of your property.